Designing An Effective Customer Satisfaction Program

How To Design A Successful Customer Satisfaction Program The following is a structured process to deliver a successful customer satisfaction program to companies in the b2b environment. This is meant as a supplement not a replacement for using the Net Promoter Score. The Net Promoter Score measures loyalty across transactions and time with the organization. Customer satisfaction is about transactions like quality, service, delivery and is part of a diagnostic toolbox which explains the score

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